/ Policy

Event: Danish media meets the Link Tax

After ruining Spain and Germany, the Link Tax is planned to take over the entire EU media landscape - including Denmark. We are therefore organizing an event during which Danish journalists and publishers will get an easy explanation of how Spanish and German media was impacted by the Link Tax and have the opportunity to address any questions during the Q&A session with Jesper Lund, chairman of IT-Politisk Forening.

The Link Tax is part of the proposal for a new EU Copyright Reform that will be voted on during 2018. With it, links to news and the use of titles, headlines and fragments of information could now become subject to licensing. Basically, one would have to pay for the use of link snippets.


As we explained in the past, such a measure limits freedom of expression online, decreases diversity of opinions, creates a perfect environment for fake news and stands in the way of innovation. Under the fake advertisement of "increased revenues", the EU is trying to lure the media industry into a nightmare Spain and Germany have already experienced.

In fact, the EU Parliament commissioned a study in order to analyze the media environment in the 2 countries experiencing similar national laws. Researchers concluded that:

There are real concerns surrounding the rather uncertain effects of the right. […] We [advise] that the press publishers’ right be abandoned“

MEP Julia Reda sums up the study findings and presents several opinions on the issue. Among them, one major Spanish publisher states that the version introduced in his country “has not changed the situation for journalists” and that

Spanish media realized that the law was a mistake.

A German editor-in-chief points that

In its result, the new ancillary right is more a monopoly-maintaining-device for Google, while small competitors are disadvantaged. That is contrary to what was intended.

While the 'link tax' is a measure that will highly impact the media landscape, it is a complex concept that takes time and prior knowledge to be fully understood. We offer Danish media the possibility to get an easy explanation of this topic and clarify any additional questions that might arise. It is an unique opportunity that should not be missed.

Join our event!

7th of December 2017 / 14:45 - 16.00 (We start sharp)

PROSA, ADA, Vester Farimagsgade 37A, 1606 Copenhagen V

14:45 - 15:00 Intro to the proposed EU Copyright Reform
15:00 - 15:30 Screening: Live from EU Parliament, Presentation of study results
15:30 - 16:00 Q&A with Jesper Lund, chairman of IT-Politisk Forening

The intro and screening will take place in English, while the Q&A can happen in Danish.

Curious about Article 13's effect on the Danish Society? Come chat about it!

Photo: vdelrey